The company has incredible brand power, starting with its eponymous Coca-Cola brand, but it also owns 26 brands that bring in annual sales of at least $1 billion each.
Brand equity refers to a value premium that a company generates from a product with a recognizable name, when compared to a generic equivalent. Companies can create brand equity for their products Disney has developed a Coca-Cola store to integrate the beverage giant into its resort in Florida. Disney Parks. It got the opportunity after Disney paid $4 billion in 2012 to buy Lucasfilm, the Coca Cola – First Brand Positioning • Patent Medicine • Cure to headaches and fatigues • Tax imposition in 1898 and Coca Cola’s change of category 7. Coca Cola – 2014 Brand Positioning • USP: Live on the Coke side of life • Refreshing and thirst quenching • Cultural value • Family • Friends • Everyday life joys

CocaCola market value as of December 01, 2023 is $252.66B. The Coca-Cola Company's strong brand equity, marketing, research and innovation help it to garner a major market share in the non-alcoholic beverage industry. The company is making investments in healthier alternatives like coffee, sparkling water and sports drinks.

COCA-COLA IS A REGISTERED TRADEMARK OF THE COCA-COLA COMPANY. VEGETARIAN PRODUCT. COCA-COLA ZERO SUGAR: CARBONATED WATER. CONTAINS NON-CALORIC SWEETENER. THIS CARBONATED WATER CONTAINS AN ADMIXTURE OF SUCRALOSE AND ACESULFAME POTASSIUM. NOT RECOMMENDED FOR CHILDREN, PREGNANT AND LACTATING MOTHERS. TRADEMARK OWNER: THE COCA-COLA COMPANY.
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    • coca cola brand name value